Do you know the page length of your site?
For example, if the landing page or the page of the smartphone site scrolls a lot, it may leave.
Although it is not easy to check the list, here are some tools that can be easily checked along with the access analysis.
The access analysis tool "Anatomy" that "visualizes" Google Analytics allows you to easily check the length of each page in addition to the access index.
To check the page length in Anatomy,
- 1. Click [Quality Information]
2. Click [Page Length]
The length of each page is displayed on the tile (unit is page). If the measuring device is a PC, the height is 950 pixels and 1 page. If the measuring device is SP, the height is 667 pixels and 1 page. Color-coded red, yellow, and blue according to page length, so you can see at a glance the distribution of page lengths on your site. If there is a red page, it is extremely long, so reducing its length may reduce user exits.
To check the exit rate of the red page, click the exit button twice. If the exit rate of a long page is high, it indicates that the page may be exited due to the length of the page.
Be sure to try Anatomie, a tool that allows you to check site quality information such as page length, average page load time, and broken links along with access analysis information.
If you have any concerns about Google Analytics settings, such as not being able to measure the pages you care about, a service that can diagnose the settings of Google Analytics is also included.